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Inside Domenico Vacca....Oliver Gerona, Fifth Ave. Manager

 
 
 
 
 















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Monday, December 12, 2005

Inside Domenico Vacca....Oliver Gerona, Fifth Ave. Manager

Domenico Vacca does color very, very well. When I met with Domenico the other day, he told me about the little white lie some of his customers tell when first shopping in his store.
Apparently they tell Domenico they are "colorblind", and ask him to put together shirt, tie, sweater combos. Over time it becomes clear they are not colorblind but "colorscared". Domenico said one of the best rewards of selling is when they start coming by the store to show off the outfits and color combinations they put together themselves, and how much they appreciated his help in finding their sartorial voice.
To me that is what "service" is all about. Sure the follow-up calls, and home delivery, and whatever, are nice but I want expert help in making me look better and more personal in my own clothes.
Pictured above is Oliver Gerona, the manager of the Fifth Avenue store. He is one of those guys that can help you look much better than you ever thought you could, but that would still not be quite as good looking as him.

Comments on "Inside Domenico Vacca....Oliver Gerona, Fifth Ave. Manager"

 

Blogger Solomon Animashaun said ... (11:54 AM) : 

Touché

 

Blogger ek said ... (12:48 PM) : 

I still can't bring myself to wear a double-breasted suit. They look nice on some folks (as in this case) but not on me.

 

Anonymous Anonymous said ... (1:16 PM) : 

I absolutely love that store. The outfits on display are always so well put together.

 

Anonymous Anonymous said ... (5:57 PM) : 

Will you be shooting there anymore this week, like Kiton of last week?

 

Blogger The Sartorialist said ... (6:39 PM) : 

I already shot there so I will be running photos all this week, tomorrow the tailor for Domenico. You've got to see this guys hands, a real craftsman.

 

Anonymous Anonymous said ... (6:45 AM) : 

I always want to see the shoes as well. Bad shoes can ruin it all.

 

Blogger Solomon Animashaun said ... (8:40 AM) : 

I agree with Bassbug. Shoes have a very big impact on how one is percieved!

 

Blogger Solomon Animashaun said ... (11:29 AM) : 

Alas, I have no plans to be in NY until the summer, however, it would be an honour to appear on such a great blog!

 

Blogger The Sartorialist said ... (5:51 PM) : 

Solomon,
If you want to do a little contribution from DC just let me know. I just met with Bruce Boyer , a well known style writer, he will start contributing a few little things occasionally. I think contributions from around the country will help create a real community here.
Thanks for your continued input!

Orania? contribution?

 

Blogger Solomon Animashaun said ... (10:57 AM) : 

I am happy to contribute!...... Looking forward to the contributions of the venerated Bruce Boyer.

 

Blogger Jay said ... (11:23 AM) : 

I'll just give comments ;)
Is that okay too?

 

Blogger The Sartorialist said ... (11:28 AM) : 

Jay,
Your comments are always appreciated!

 

Blogger Jay said ... (3:37 PM) : 

thanks!
It's always fun to read other opinions as well as read reactions to my opinion. Keeps the thoughts going.

 

Anonymous Anonymous said ... (12:33 AM) : 

Are you serious! First, Vacca is the biggest joke...His business is about a 16th of what he says. Secondly, how can a true Italian call his mother a tailor, and finally, and his "tailor" was the worst tailor at Bergdorf Men's ever. Please research what you print. This article is a total joke!

 

Anonymous Anonymous said ... (10:44 AM) : 

wow, the style walking guy (in future?)

 

Anonymous Anonymous said ... (11:58 AM) : 

i can't help to put more attention to the watch section of the whole dressing. A good watch makes the whole looks perfect, in this case he scored them all. love the vacca style already...

 

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